Business Unscripted - Triumph Business Solutions
Welcome to Business Unscripted, the podcast where real business conversations happen. Hosted by Dave Worden, founder of Triumph Business Solutions, this podcast dives into the raw, unfiltered realities of running and growing a business. Each episode explores the struggles, strategies, and accountability moments that shape the journey of entrepreneurs and business owners.
With a mix of solo episodes, co-host partners, and guest appearances from other business owners, Business Unscripted offers diverse perspectives and actionable insights. Whether you're navigating challenges, seeking strategies, or just looking for honest conversations about business, this podcast has something for you.
Join us weekly as we tackle the unscripted moments that define success, all while fostering accountability and connection with our listeners.
Subscribe now and follow Business Unscripted for stories, strategies, and actionable insights that will inspire your own business journey. New episodes drop every Friday!
Business Unscripted - Triumph Business Solutions
Stop Waiting For Perfect Weather To Grow
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
You can hear the difference between someone performing and someone thinking in real time, and that’s the real advantage of going live. It’s just me and my son today, and we use the conversation to connect business strategy with the daily habits that actually produce results. If you’re an aspiring entrepreneur or a small business owner trying to grow a brand that people trust, this one is built for you.
We dig into practical small business marketing: why niche marketing beats “serving everyone,” how clear messaging keeps you out of price wars, and how storytelling makes your content feel human instead of generic. We also break down a real-world content repurposing workflow, turning one long-form podcast into shorts and reels using tools for clipping, captions, editing, and distribution. If you’ve ever thought “I’ll post when I have time,” this is the system that makes consistency realistic.
From there, we zoom out into learning and performance. We talk about an eye-opening Harvard study on AI tutors, how AI can make you smarter when you use it the right way, and why references and visuals matter when you’re building or redesigning a website. The core thread is internal motivation: stop defaulting to excuses, build an alternative plan, and use ambitious, measurable goals to push past your comfort zone.
If you want more support, we also share details on our Triumph Business Solutions Intelligence platform and the founding member offer. Subscribe for weekly Friday live shows, share this with a friend who needs a push, and leave a review with your biggest takeaway.
Visit www.triumphbusinesssolutions.pro to learn more about our services and our Profit First Cash Clarity Programs.
Learn more about Triumph Business Solutions www.triumphbusinesssolution.pro
Receive a Complimentary Business Stability Snapshot and see how your business stacks up again 100,000+ successful businesses. https://triumphbusinesssolutions.pro/triumph-assessment
Schedule a 30-Minute Cash Clarity Conversation - Guaranteed Value or full refund - $97: https://stan.store/TriumphBusinessSolutions
Want to be a guest on the podcast? Register for a future episode here:
https://calendar.triumphbusinesssolutions.pro/businessunscriptedguest
Welcome And Why We Go Live
DaveWe're here.
Mentorship And Reaching Out
Why Live Builds Trust
Turning Long Form Into Shorts
Niche Down To Stand Out
SPEAKER_01All right, everyone. Welcome to another episode of the Business Unit Scripted Podcast. Hope you guys are having a fantastic Friday morning, or maybe you're just getting started. So, as I said in the pre-show, grab your favorite Joe and let's jump into the show. So, welcome to end another week with us. As you notice, it's just me and uh my son here today. So, uh Torn is not here. Torn's uh got other things that came up. So we wish you well, sir. Hope all is well. Those of you that are watching, if you're an aspiring business owner, or maybe you are in business and you are looking for some motivations, uh, strategies, insights, some tactics, you're in the right spot. So, what we do is I've been a uh here pretty much all my life, and I've been sharing struggles, strategies, things that I've gone through in my life, and things that I share with my clients as well, and and struggles that they've gone through and what we've done and the steps we've taken to overcome. But today, as I mentioned last week, my son is on sprint break, so he's joining me in the office, and he's joining me here on the podcast today as well. Had some very good questions. I think there was some good feedback there, and so you're gonna join me again. Welcome to another episode, sir. How are you? Good, we'll be back. Good to be back. I think we'll have to do more of these, right? It's fun, yeah, when you're not in school on Friday mornings. Yeah, so so you so you said it, you said it's fun. What do you enjoy about the experience of being on a podcast? I just like talking, yeah. I like talking for those of you that know I said he loves to talk. You do talk a lot, but it's okay. You talk uh, you know, I think it's a good thing. You you there's never a quiet moment, which is good, you know, never an awkward silence. No, no, you definitely fill that void for sure. So, what has been, you know, obviously last week, you know, it was probably your first one, like a real podcasting in school, like you you kind of recorded some podcasts and things like that. But what what kind of stood out to you about the entire process doing something like this or go live, you have a live episode, and what kind of stood out to you most people? You can't redo it mumble or stuff. Yeah, I stutter like you do that, and so it's funny because on like when I keep it for school, like you can take it like 50 times and redo it every time. But when you do it here, you you still it's just uh it just happens. Hey there, welcome. Well, you know, uh if you have questions, or if you have you know thoughts, etc., feel free to share it down below. I hope you guys are having a great day. Uh as I said, we're here to to talk business talk strategy, but answer questions. You know, obviously my son's still in high school, so it's not like he's in business, but he's going through business classes as well. So it's always good to hear his experiences from the younger generation. I think we talked last week, right? Where I said that as individuals like myself who get old, right? Or you know, even more successful people that are getting elderly as well, it's all about legacy, you know, and it's about how can we teach the younger generation. So I think there's a lot of hesitation sometimes, myself included, when I was growing up, that I didn't want to approach somebody who was successful. I didn't want to approach somebody who was you know doing what I wanted to do because I thought that they just wouldn't have time, you know. But ultimately, getting to that stage, I know that I would rather you know share that experience, talk through it, right? Teach, because it's when you get to this point, which you will eventually, it's you start thinking, like, what's gonna be left when I'm gone. Now I've got you said yesterday, I've got a lot of time left, hopefully. But it's still you start thinking about that. So you really want to like if you're younger, like, or if you're you're kind of watching this and you felt that same way, where maybe you've been afraid to reach out and have a conversation with somebody, it just takes a message. You never know. Having a good mentorship, having good a support system around you that you help you reach where you want to go, that's awesome. And it's it's the number one factor in people who actually reach that. You know, they have good mentors, they have good, you know, kind of motivations around them. So but cool. So so you you're right, you can't make up anything, which is why you know, in today's day of AI, you know, it's so important to do these things when you're in business. Because, as you said, you can't make it up, so it helps build that expertise, you knowing what you know and how you can help people, and it it helps to your potential clients, right? Your prospects see you, and they know that it's not AI because you know it's really I'm sure eventually there'll be some sort of live product where AI people can do AI lives, which again, why why would you want to do that? But I'm sure it'll be there. But I think now these are the things that you should be paying attention to and doing more of if you're in business or if you're looking to kind of build sort of like a community. How can you get in front of that person? Yes, you can have AI content, you can have AI like videos and copy and stuff like that to kind of you know keep the process going and keep the awareness, but ultimately you have to have some sort of live communication with your your your audience, or else you know you're not really growing the community, right? So that was was there anything else from from the first kind of episode that you that stood out to you or about the process itself that stood out to you? Not that jumps off my head to be like, no, no, was it as simple as you thought? Yeah, it was pretty straightforward, yeah. Right, and then did you ever realize going in after a show? No, I I I never would have thought that you had all the stuff that wasn't doing it afterwards, right? So, you know, essentially if you're if you're thinking of getting into business or whatever, and so the idea, right, would be you do something like this long form, and then afterwards you take it and then you kind of cut into something shorter that can again continue to reach, especially with YouTube shorts, Facebook Reels, things like that. But that process is not just uh set it forget it, right? It's that it's not just a one-step, hey, it's cut uh and then it's done. It just few steps that you want to go to to make sure that it gets posted, and you know, so for myself, we've talked about it on the show. So our our work is we use a couple softwares. One we use wizard, kind of take the long form and then cut it and clip it into shorter form content, and then we take that and go into a software called captions, and then captions is what sort of as one state screen actually adds captions to some of it, but then the other one is the AI edit, which kind of does some of the transitions and some of that cool sort of editing features and the b-roll and all that kind of stuff, which you know, as a small organization, we don't necessarily have a big marketing team to do that. And then from there, we use a software called Repurpose, which help us actually post it out to all the different platforms once we kind of finalize it. So having a text app that you know like that is important to take something like this on a Friday morning that's an hour, hour and a half, and then turn it into your content for the next you know week and a half, you know. And so it's really important to kind of dial that in, figure out what you're doing, and then from there it becomes routine, you know. But they if you did it for high school, right? You probably just did oh let's just record like a 15-minute podcast, and then that was it. 15 minutes do all we had to talk about and then turn it in and never look at it again, right? Never thought about it, never did that yet. So did you guys have to like listen to everybody else's podcast as well? No, it was for like a like an assessment instead of like we did the short form podcast thing, and we had to turn it in, and that was just test gear. So there so there wasn't any like feedback from from the group either from the class, it was just like whatever the teacher wanted to give you was a great okay. Well, I mean, that's one way to do it. Uh I ideally, like it's uh your feedback is the important part. So it would have been probably good to just like say, okay, well, here's here's the here's the podcast, right? Everybody kind of in terms of like other people, and then you kind of maybe the writing skill that you guys did on content, um you know, um amusability, right? Engagement, well entertaining, yeah. But but like everybody, yeah, everybody in the interview like everybody's class grades, like you think like the adverse of that stuff, and then that's great on that, you know. It's not a bad idea, right? Well, because it's also important too. Like you have different styles, you have different people that are in class, and so it also kind of helps to understand and talk to like that sort of you know, prospect. Where in business, right? If we're talking like in the business aspect, you know, so many people are trying to talk to everybody, you know. What I I talk, I have so many conversations with business owners, and I ask them, Well, what's your niche? And everybody's one, I'm just I'm trying to I'm trying to figure that out, and I'm like, or they say, I serve everybody, and ultimately you can't serve everybody, you serve no one, and also the people who try to serve everybody are I'm a dozen, and so you're you're basically if all you're saying is I I'm going to compete on service to everybody, then what you're basically saying too tough is that you're willing to compete on price because ultimately if you serve us everybody, they can go to John Smith down the road, Jane Smith across town, and you they're they're gonna get a better price because they also service everybody. So if you want to stand out, you have to pick those like two or three uh sort of industries uh to uh really be excited about right and market towards those industries. Now, the beauty of that is that if there's like like sister industries or you know kind of similar industries, you're still gonna attract those people because they're gonna see your ad potentially and they're gonna be like, Oh, I need that, right? Yeah, that maybe they can help you. They're still gonna reach out even if you're niche. And now when you get niche, now you can charge them, right? Because you're specific in their industries and you know their industry, right? You can help them with struggles that just they have instead of saying, Well, John down the road, they service everybody, so they only have one or two of your type of clients, and they're not they're not familiar with you know the industry struggles or not familiar with the industry metrics, and so they then go to let's say if you want to you're in home services, and they're like, Well, I'm gonna go and I'm gonna service the retail market. Well, those are kind of two different space, right? Or I'm gonna go do a web services, so it's really hard to service everybody and actually make an impact. So you really need the niche down, and so if you think about like in your you get something in your house, my eyes water, I don't know why. Am I making you cry? Like, what's my eyes? My eye water don't know what's happening with that. That's that's funny. But think about that. Yeah, so like when you do something in a project or whatever, like you have to think like who's your target audience, and in your case, target audience is learn about the topic. That if you're doing something the broader range, but if you're doing something specific for the teacher, now you have to generate whatever it is towards your teacher and what you know about your teacher, right? Because that's where your your grade or your results are gonna come from if you're talking like in real life and business. You do so. If you're talking to a teacher and you know that a teacher has constantly contradicted you, or not contradicted you, but uh corrected you in some fashion of you know, a piece of writing or some thing that you miss, then when you go to present a paper or something to that teacher, you better make sure that you are correcting that issue, which we've talked about a little about with your writing size. Neatness of your writing, okay. Yeah, yeah, yeah. The neatness of your handwriting. And so when you go into that class, it is very important to you because your audience is that teacher to pay more attention in that instance to how neat you're writing your papers, right? Or your answers, you know, and I and obviously it's been away like a month or so until we had that conversation, but hopefully, you know, you've used that and it's garnered you some better results. And there's a lot of mistakes if you do it for so long, 16 years. So well, do it, and in business, do it as well because essentially niche down, pick those two or three that you enjoy working with, that you uh have experience working with, and then niche down and start messaging towards those three two or three markets, those two or three business markets because ultimately, one, it's gonna be easier to write content because you can speak directly to them, you can speak directly about experiences, about storytelling, about uh results towards that industry, and two, you're going to be able to get people to see themselves in that situation better because they you're talking directly to them. So if that's you and you're like, I'm not really good at copy generation, I'm not really good at you know, kind of making email copy in your or campaigns, pick one industry and start there and write specifically towards that industry, write specifically towards an experience or result that you've seen from a client that you worked with, and then go with that and tell a story about that. And now, what's beautiful about a storytelling in social media or in email marketing is you can do it over multiple, so you can break it up, uh, and it kind of creates that it's kind of like a TV show, right? You know, you're always at the best part, and then what does it do? Yeah, either cut to a commercial break because you know you're gonna stay and come back and see how it ends the episode, and now you gotta wait next week. And I hate that, but it's but it gets you to think about it the whole next week, correct, correct. Or if you're restricting, or you're you know you're binge watching, you don't have that issue, but you can't like binge anything if it's you know, but so yeah, so storytelling is really important, and and it can even relate to school too, you know. But I you know, I saw something the other day too where it was a Harvard study, and we've talked about on this a couple of the past episodes about having AI and the impact that it potentially have in the future in schooling. And Harvard did a study where they had an AI tutor with students, and they did a study where like half the students got to work with the AI tutor, and then the other half didn't. What would you think the results were? The AI tutors you just tried it a little bit better because they could personalize it to teach them what they wanted to teach. And what when when you say what does a little bit better mean? Like, what does that mean for you? Because obviously a little bit can be different for everybody, but well, like the that can be different between like a B plus and A. Okay. Or a B and A minus. Right. Well, the results the the students who actually use the AI tool got what the two times, two times better. So, yeah, C One got an A. They improved their test page plus pretty much, yeah. Because of the stuff that we're talking that we've been talking about, right? Is that you can customize it, you know, it can it can break things down. I mean, this is nothing against teachers. Teachers are very important in our industry, right? In our world, but there's only one of them for every classroom. That's what and that's what we've kind of been saying is that an AI tutor can then supplement, just like you know, you have tutors now, human tutors, but even then they're they're servicing so many other you know students. But if you had a personalized tutor just for you, and it could help you on specific topics, right? And and break it down in ways that maybe other people haven't even thought about right now. If you learn your style, of course it's gonna help you. How is it how wouldn't it help? You know, and so that's why I think it's gonna come sooner rather than later, where it's gonna be integrated. There's gonna be some sort of AI out there that has these tutors available that start working with the schools and and can personalize it for for each one of the students in that school that needs it or that wants it. You know, and ultimately it's it's not, I don't think it's what makes people dumber about AI is if you just rely on it and that's easy for the answer. AI can make you smarter if you use it and you and you follow up with it in the right way, you know. So cool, and and I know you had a couple of good questions last week too. So was anything else sort of come up or or anything that you like that we've been working on that you know, you're like, man, I didn't really realize that all that went into a business. Maybe because that that I'm sure there's people out watching, right, that are maybe thinking about getting in business, or maybe even your age, right? That don't know something about business that maybe we can talk about probably like all just something making a website, yeah, for sure. Yeah, because well, what so to give us a rundown of what you had been doing earlier this week, yeah, yeah. Give us a rundown of it. Like, so you take well, he we already have the website up for him, the triumph business solutions, and so I was taking that website, running it through Stitch while also going and finding other reference websites with things that in it like I like, whether that's the hero section, the title of it, or like like how like the buttons you press a certain button and like hover over something, right? And then taking those, copying those putting them in as a reference, and say, Hey, take this website, use it as a reference to make this website have this, this, and this. Right. And from like you have no you prior to it past week or so. You've never looked at a website in terms of like yeah, you you kind of just like look at their website and be like, okay, that's cool. Like it's funny because when I first asked about like the process would be going out and instructing them of going out and finding some websites and things that you like that are that are kind of along the same aspects of the website that hit your attention. And your first thought was what was your you're like, oh well, I really like what was the site that you said that you really liked about that. That oh like the ESPN, yeah. You're like you're like, oh, I like ESPN's website, or I don't know if I love B's website. It's like, okay, great, but those aren't necessarily exactly what we're looking for here. Like those are more new sites, you know. Uh so you know as a business owner, if you're if you're thinking of how do I redesign a website or it's been a while, I need to I need to update my website. There's a few sources out there, website specific, like Pinterest is another is a good one where people kind of post some good website designs. I know I think there's like I can't remember it, and it's in the video I sent you that we'll look at later. But I think it was called a board, like two or three R's in it, where web designers put up design aspects of websites that they've built. And so you can go to these different sites and and literally see, okay, well, I like that, I like how the typography is on that site, or you know, I like the background on this site, and bring that into Stitch, which Stitch is like that visual aspect builder for the website, right? And you kind of say, Well, I like these different things, kind of build me a couple variants, and here's our company, you know, here's our current website, but let's update it, and it'll bring in some of the information from your current website and kind of re-recreate it. And the beauty of that is that then you can take that out if you're using Cloud Code or using any sort of you know, website code generator for your business, and drop that in. It's not gonna be a finished product, you still want to polish it in the like, but it's a start, right? It's a visual start. Which, if you're using AI, you're just saying, Hey, I want to go and prompt me a website, as you were running into, and I had to correct you, right? It doesn't Don't always know what you're trying to do, especially when you don't give it a visual. And AI, any sort of code clawed, whatever it is, it can't visualize what we do, which is why it's so important to still have a human element in your prompting, in your coding, whatever it is, to make an impact and to give it the examples. And so with that experience, what do you what is kind of caught your attention that you are pro you're glad that you know now that you didn't know before? When it comes to like what the visual out, yeah, the visual and the website, etc. Like what I'm curious about what you're asking. Like, what do you well? What stood out to you most of that process? Yeah, of that process, which stood out to you that you're glad that you know probably like going in 5D references and not just because like you just said, if I had just kept going with how it was going without looking at websites, it would have taken me years. Just just one little section of the I would have had to like like a whole like explanation of everything that I wanted to do. And you would have you probably gotten frustrated. I'm explaining it right, I want the background that's visual or the font size, you know, font size button of the actual font family. And instead of if you just gave it references and been a little bit specific, you wouldn't got it right the first time. It would have gotten it right, probably the first time, or at least low, yeah, yeah. But you're right, a lot, but so many people are still stuck in, they just prompt, and then if it doesn't come back, then they get frustrated. And ultimately, there is still that those steps that you have to like preemptively take, which is also why with claud, code, all of that, when you're working with like the skills, you can teach it those things, and then the other side of it is there's so many, so many other resources out there for you, and this is why I was talking to you because it's really important with the cloud code side of things, that you just always try to consume something for like 20 to 30 minutes a day, like 20 to 30 minutes a day consuming learning makes you a hundred times better than the people who are just passively listening, passively paying attention, that's where you're gonna kind of begin to stand out. So you listening or watching this, take even 10 minutes to put you ahead of the game for a year. But if you can take 20 or 30 minutes driving into a podcast, you know, while you're driving, if you're in the shower, you know, turn on a podcast on your phone and shower, like you have 20 or 30 minutes. I I hear that all the time. I don't have the time in the day. You're in the car. I've heard you probably that too. I don't have that. I don't know if that yes, you do. I can find you time, absolutely. Like I will bet any amount of money that I could find 20 or 30 minutes in your day to level yourself up. It's right now it's not a priority. And if it's not a priority, you're not gonna find the time. But if it's a priority, then you'll find I guarantee it. And so you just have to make a priority. But if you take those 20 to 30 minutes and you watch a podcast, right, or you read something about app or you read about a new GitHub open source repo that you know has some skills in it that are gonna help you level up your coding, your co-working, and you do that every single day for even six months, 12 months. You have just leveled yourself up so much, you're so you will look back at yourself in the six 12 months, be like, Where was I? I said that I said that last, I think it was last episode, or maybe the episode before, where if you'd asked me six months ago what a CLI was or a terminal or a bash command, I would have told you what I would have been like, I don't know what you're talking about because I was a financial great leadership, you know, experience all my life. But now I know what those right, I don't know how to necessarily like create them off the bat, but I know exactly what they're doing, I know what they're they're meant to do. Did you be and it's that's just me taking those 15, 20, 30 minutes a day to constantly watch video? So if you're doomed school, you know, there's your time. You know, if you're sitting down at the end of the day and you're watching your binge watching two or three episodes of the show, there's your time. Watch one episode and then you pull up YouTube and watch a couple podcasts or a couple short videos on some new skills. You have the time, I guarantee you have the time, you know. Just like you mentioned on the way here, you're about basically it's it's your passion, you want to play, you want to play in college, you know, it's something you're you're good at, but it's been hasn't meant necessarily been a top priority, right? But you mentioned on the way here, what did you say? Gotta like I gotta practice way more, like find way more time to do it, right? Like hopefully get up to like an hour a day doing it, right? And what are you at now? Would you say on an average? Average, no more than 10 minutes, right? Well, unless you count doing chain bands, right, but but you and then you also have games and stuff like that, too. But but ultimately, it's your priority. I could tell you, and I didn't say to you, right, how important it is to get out, do work, ask coach for extra time, you know, get some extra swings in, or get some extra bots to practice in since you were young, you know. But I can't force your priority on you, right? You have to make the priority now that it is a priority, now you got to action, and you know, and I can't force you to do action or else you're you're just gonna push back. You have to do it internally. So there's a difference between internal motivation and an external motivation. It's like doing shorts, right? Well, like you want to go, like if like the kid wants to go do something, and you're like, Oh, I'm gonna try to parents my mind doing this, and I'll know what to do that. Like their dad or mom says, Hey, go do this, and they're like, Well, now I don't want to do it anymore. So I'll just not do it on my own telling me to do it, so I don't want to do it. Even though you still want those, yeah. It's like you want to help them, and that's why you want to go do it, like empty the dishwasher. You're on your way to go empty the dishwasher, right? And then right as you're standing from the dishwasher about to open it, you're like your mom or dad goes, Hey, can you empty the dishwasher? Now it's like I'm doing it for them instead of doing it for myself. So then it makes you think like a lot of kids I don't want to do it. Interesting. So you still wouldn't want to do it for yourself, but also doing it for them too, just because they asked? It would make you mad. It makes most kids like mad be like, well, I'm gonna do this on my own will, and then they get told to go do it as their other way to do it. Interesting. Think about what what would you think as a kid if grandma told you to go do something right about as you were about to do? I mean, that's it's a good question. But I mean, I'm old as shit, so I don't remember. Well, yeah, but but I mean, I I guess me, you know, if I'm gonna go do something, and I think about it like experiences now, you know, like with with you know, Tanya and everything at home. But like, if I'm gonna go do something and then she says, Hey, by the way, could you do that? I just say, Oh, yeah, I would go do that, I was doing that anyways. You know what I mean? Well, yeah, and I think that's the difference in in growing up, yeah.
unknownRight?
Storytelling That Keeps Attention
Harvard Study On AI Tutors
Website Redesign Using References
Learn Daily For Compounding Skill
Internal Motivation Vs External Pressure
SPEAKER_01It's like as like when you're a kid, you're like, ooh, I'm so happy I'm gonna live. My parents are proud, and then they ruin the ruin the surprise, and you're like, I don't do it anymore. So like they're still I'm uh because like there are different reactions from your parents when they do something without being told and do something when you aren't, yeah. So when you do it without being told, and they're all happy, and then but when they tell you, they're just like, Oh yeah, go back to whatever you were doing before. Okay, but but don't you feel that you could also make them happy if you were to say, Well, yeah, I think you say in that I would actually have a way to do it. So I appreciate you, I appreciate the reminder. Well, yeah, but then also at the same time, you have to your parents would then be like, so most parents aren't gonna believe you, they're gonna be like, Oh, you sure you're really gonna do that, or were you just telling me that? No, I I think I think parents would say, Oh, okay, I appreciate you. The good one, like yeah, I guess just one thing to say, but if there is I guess for me, I really hard for you to understand why if you are on your way to do something and I say to you, can you go do this? and you're like, Oh yeah, just about to do that, appreciate the reminder, why I would get or why I would question, right? Unless, unless I say that to you, and then you tell me, Oh, I'm just gonna do it, I appreciate the reminder, and then it doesn't get done. Well, yeah, that's what I'm always, and then that constantly happens, then it's like, well, wait a minute, were you really? Are you just saying it never happened yet? Exactly. But if you always follow through and you yeah, then there's definitely no reason not to believe it. Why would I why as I apparent would I be like, oh, well, are you really gonna go do that? Just because I told you, no, I I think I would believe it because it's been happening, you know, and results, just like in business and in life, results are always gonna speak for themselves. So if you constantly are following up and you're constantly doing things, even if somebody happens to remind you the moment you're going to do it, the results still speak for you. So, you know, maybe that's something that you've talked about with your friends or you have experience, but I would say definitely like well, I have experience. Oh well, there you go. I'm just saying from what people have said, right? So then you just say, like, why? Like, just just still do it, you know, because ultimately those results are what's gonna happen, and the more and more you do it, the less your parents feel like they have to remind you, and you you're gonna be able to have those times to surprise them in the future, you know. But that's a good point, and because it really applies to leave life as well, so but any other questions or thoughts that come up or anything? Like, what about your business? Because you're in what class are you now in in sports entertainment marketing? Sports entertainment marketing. What's been something you know, you're probably not focusing on small business, right? No, it's like the big stuff. Okay, so what on marketing? What is something recently that like you've learned in in sports management marketing class that was either new or something that kind of was something that you've seen, but maybe it was presented in a different way that you didn't think about it that way before. Making me think back to sport spring break. Yeah, I am, I am. Right after everything's already gone. That's okay. Let's think about this. What happened? Well, we haven't talked about anything. You're just talking about March Madness. Okay, you were talking about March Madness. And then it was before that was the Super Bowl. What did recently not can remember? I really can't think of it off the top of my head right now what we've done recently. Well, you know, one of the biggest things that when you focus on our company, and especially if you're combining that with entrepreneurship, which I know is eventually a class that you want to take in the next year. The biggest difference between big company and and small business is the money, right? You can't spend that much money to market with a smaller business, exactly, because you're you're not gonna have the funding, so you have to be different and you have to think differently. When you think of big company marketing, it's pretty much how much how many times can I get from you and give you the same message over and over and over again. Little gotta just like get to the point, like you gotta be cheesy in a little place, like stays in their head and think about it, right? Because if you don't have like a cat radio that's like sticky, then in one ear, you're not gonna remember the thing, and especially because you're only able to possibly do that maybe one or two times, you know. Otherwise, like you know, coke, coke's everywhere, you know, they're they're on billboards, they're on you know, TV shows, they're on your million-dollar, you know, super bowl ads. They can be in your case all the time, but your mom and pop, right? You out there or me, right? We have to think differently in our outreach and our marketing, it has to be more personal, right? It's got to be, as you said, a little bit more cheesy, but professional, right? Cheesy with a memorable, I guess cheesy would be like a memorable tagline, memorable you kind of message, you know. And I do think that it comes down to speak to the outcome, you know, the outcome and and the resolution that you're going to give people is what's gonna help you stand out when you're you're doing marketing as a small business owner. Because that's that's what's gonna resonate the most with people is what can you do for me, and then the pain point of I need this now, right? So there's urgency, there's the outcome, which not a lot of bigger companies do, they just kind of hit you with their phone number, they hit you with their name and their tagline and their website because they know they're gonna do that a hundred times to you, eventually you're it's a name recognition, just like with politics, right? All they do is they're you know, they put their name out there, they have all these ads all the time because they're just name recognition. You can't have you don't have that ability as a small business owner. So are they in your marketing class do they compare those differences with you, or is it always just like big DJ big marketing stuff? Uh well, okay, I'm pretty sure entrepreneurship. Yeah, we're yeah, that they probably get into it more about small businesses, but and sports ahead marketing, yeah. It's just everything just like uh night, ESPN, all that interesting. And I don't obviously sports is something you're in involved in that you you have an interest in, so I'm sure that it's interesting to you. So it'd be good to see kind of the comparisons as you get into the entrepreneurship class, whether it's next year or the year after in your senior year, the differences, and if they begin to break that down in terms of the outreach marketing that you need to do, and the differences you need to do to do that. So, and there's so many different realms that go into it. It's not just create an ad and then post it. There's there's so many different media and so many different and and here's the thing when you get into business, you are literally going to be bombarded with we're the best option, right? Or we're gonna get the results, and all the it all whether it's you know normal media, like TV, radio, or you know, Facebook ads now, Google ads now. There's just so many different mediums, and then you're bombarded with people that are like, I can guarantee you X model leads. Okay, show me first, and how about I pay you up? But they always want their money up front, they want their money up front, they don't they're not willing to do it for the results, and ultimately you have to decide one can do it for yourself, and ultimately that's what I suggest for a lot of people do it for yourself first, figure out what works, and then you can hire somebody to take what you know works and go out. But I think a lot of people want to quickly results no, and and if you're willing to if you're willing to run, you're willing to take that time to invest, that's where you're gonna see the long-term results, and I think that's where it's a struggle, you know. Especially when you're younger and you have a family where they don't understand, you know, you want to get a business where you want to get the painball, right? So it's really hard for some people to understand your desire, how bad that how much that means to you, and it's gonna require sacrifices, you know what I mean? You are gonna get up early, you know, to go right to to the Y or whatever to work out, or to wake up early to you know, set up a T in the backyard to get swings in, or to get in the backyard before before school or early on in the morning, and put up a net and you know, measure out your distance from home to second to get your there. You go, right? See, I I didn't know that you knew it. Seven feet, seven inches. There you go. But measure that out in the backyard and put a net up and put like you know, a trash can on its side and hit that and and you know, for 20 minutes a day, do your pops and get your throws done. That's what's gonna make you better. But people who don't understand it, and this will be friends, this will be you know, even family, even family. Why are you doing that? You know, you you shouldn't be doing that, you know. It doesn't matter, you're you know, your chances, blah blah blah, whatever it is. I heard that, and it gets into your head. So ultimately, what you need to do is you need to say, Okay, I get it, your opinion, but it's important to me. So I'm gonna go MLB for high schools like 0.008. It's on the five, excuse me. I don't remember exactly what but the percentages are and so do you have a pull that out because that's actually it's 0.062 percent. Zero to make zero six that's less than a one percent chance to make the MLB for a regular high school from any any high school player, okay. So, and that's to go MLB. That's not necessarily getting into miners playing minor or what miners is I think two percent makes sense, but so what does that mean to you if you have that on your back, right? So, what does that mean to you on a daily basis? Become part of that point of 60. How what are you doing differently now since you put that on your back on your home screen that you were weren't doing before you put it on your screen? Doing stuff like chain bands in the bedroom on a chain hook on the wall, okay, doing things like having that 25 pound weight that you swing with a bat okay to work on Speed, going outside, getting off the P as long as it's decent weather outside, you can hit outside, or playing tech, just anything that works on baseball. And are you doing those things every day like you said you want to? It's well remembered the story you said you want to do better, you want to do better than the Jam is a straight-off thing I do pretty much every day, okay. Except for uh I don't buy the two bits that you're having that on the hook in the wall, okay. But but those are the types of things that if when it does become that motivating factor, that you have to find the way to always do it, right? And that is like important, right? To motivate it's not your background or your screen, but if it's not forcing you to do things differently, right, to think differently, to get rid of the excuses, because basically that's what's that you have to be better than 99 more than like 994, right? Of all high school kids right now, you have to be doing more work, right? Get better, more effort. And the question you have to ask, and we talked about this in the mirror moment, right? We've talked about this as a business owner, you know, 82% of business owners are gonna fail because of cash management, but 18% don't. But what you have to do is you have to use that as going to a factor, and at the end of every day, as a business owner or as my son, you know, looking to be part of that 0.6 percent, it is you literally have to ask yourself at the end of every day in front of the mirror, did I do what I needed to do to be better than 99.5 percent of everybody else out there in high school? And if the answer is no, you're gonna be better. You gotta be better at the next day. And you don't beat yourself up, you don't put yourself down, you just say, What did I do? What what what did I miss? What opportunity did I miss today? And then learn from that the next day. Okay, so here's a lesson you just said that you need to hit off the key every single day. But you gave yourself an out. What was that out that you gave yourself? An out. You gave yourself an out to not have to do it. Right. What did you say immediately after when you said I should hit off a tea every day outside? And then what was what did you follow that up with? Which would which is subconsciously you giving yourself an out to not have to do that every day? Weather. Yes. Right. That isn't that you now subconsciously have given yourself that out that if it's cold that day, it's rainy that day. Okay, but either thunderstorm. Okay. I don't want to make it like lightning with a giant metal rod, giant metal rod in the hand. I get it, but you've given yourself that out because you now default that excuse instead of finding an alternative. Right? Alternative would be with the light or finding a spot right in the garage, finding the spot under that your I think your mom's house, right? You have a canopy outside that even if it's raining, that's completely full of popping. Find some space. You don't need that much space to hit into a key, right? I don't think there's enough space to fit in that. We can make a right. If you if again, it's one of those things where if you wanted it to happen, you can make it work. And you can say, Papa, I'm gonna help you bring some of this out. Can I move some of this around? I guarantee knowing your your grandpa, right? And your mouth, he would say, Yeah, sure, let me let's let's figure it out. And he'd help you, probably. And if you said, I'm gonna help you move some stuff around, let me do this so I can do this for 15-20 minutes a day. Pretty sure your grandpa would be like, Yeah, let's figure it out. You know what I mean? So that's that's the stuff that you have to kind of pay attention to because you're you subconsciously said that to give yourself an hour. And in business, it may be the same mode. It could be, well, you know, I know I should be 20 to 30 outreach a day, but well, I just had meetings off, you know, right? But did you have meetings today? You know, were you guys the other? You know, it's it's things that you have to constantly review at the end of the day, it's a self-check in at the end of the mirror mode. So would you go and and again, we're making all these analogies with baseball, but you can take these and put them into your life into business because they're the same way, you know. So you for yourself, brother, can can go and look yourself in the mirror at the end of the day and say, Am I better than the 99 and a half percent? And if the answer is no, you look back at the day and say, What would I have done differently today that would have made me better than the 99 and a half percent? And then you say, Okay, this is what I have to do to correct. You know, whether it's you know, you and Ryan, the guy, your your buddy that's not that's a catcher as well. Let's get some time together. Like, let's let's let's agree to show off an hour and a half early, instead of an hour early, to get ready to to get some throws in and practice our pop times or whatever, and then you gotta I don't know, you want to use night second, the other no. Or yeah, you you do pop times, yeah. Yeah, you just the same distance. Like you want to throw five balls back, and then the other guy throws five balls back. It it that's what you gotta do, and now you're and he's getting better because he's a year ahead of you, right? So he's gonna be going off the cloud. There's no if this is the other thing that I like is I always looked at the guy ahead of me like with resentment. And I don't know, like when you look at Ryan, do you wish that you were starting over him right now? Like, obviously he's senior, or not senior junior beast one, you're heading too, but do you look and you're like, man, I wish I was starting instead of him? Yeah, okay, but you don't do you resent him for it, or okay. So what you are starting over okay, but you so and again, that there's nothing wrong with you thinking that you're better because you have to like all I do. I said I can't, but here's the better arm and all that, okay. But you it's not just him you have to worry about, right? You have 99.5% every other catcher of every other catcher in high school, and then there's four coming up at the time, and uh you gotta be there, and so so really your competition isn't your high school, you know, teammate, right? It's everybody, and and you have to also, while doing that, do it in a way that you're picking everybody else up because everybody's gonna be better, you know. You helping Ryan be a better starting catcher eventually is gonna result in you being a better starting catcher, and eventually hitting, right? I think you both need up hitting. Oh not that ways, okay. So then figuring out times, you know, with it to go out and hey, let's go to the cages, right? Or let's do something on the weekends, like you have days off, like your days off can always be doing more than the days that you're on. Like the days that you're on in the day of the game, that's where you show up, you get some of that extra 20-30 minutes of like the actual skill work, and then a lot of the other days is where you spend more time doing some of that stuff that makes you a better hitter, right? Learning, you know, taking going through the mechanics, but in business, it's the same way. You listen, you look, you focus on what can I do, what should I be doing, and how can I make it happen. And it we it's a mirror mode making work, you know. So that would be my I guess my personal challenge to you, right? Is again, I can sit here and I can tell you in and out everything that you should be doing. But I'm at the point where it's like, hey man, I've told you everything, I've I've given you the insight back, right? You know, grandpa, we talked about this in the way here that you know, grandpa should have been drafted by pirates, but he got married and said, you know, he was invited back. Everything you know that he's always done to me, I've passed on to you, but I can't force you to do it, you know. And it's with this point, it's gotta be an internal motivation, an internal motivation versus an external. And so it seems like you have it. I love the fact that you put it on your background without even like being prompted. Like those are the things like so. If you have a goal, you have you have a vision, you have a life, put it where you see it on a regular basis and use that as motivation, right? Put it on your mirror, put a post-it note on your mirror of that goal. You know, you should have that just on your phone background, right? It should be written on the front of your notebook at school, it should be it should be written, you know, on your mirror, you know, and like you know, not permanent, but permanent market. Yeah, everything I built my life be right up here. I don't think your mom will be happy with that. But those things, because the more you get, the more it's subconsciously in your brain, but then also paying attention to kind of like what you say, you know, and and are you finding excuses to not do what you know you need to do, or are you finding alternatives to do the things that you know that are important that make you better than the other nine? So I'm proud of you for like literally seeing that, but ultimately, you don't need my right, you don't need me to be proud of it. The question is, are you proud of yourself? Right? Are you proud of the effort that you put in? Because ultimately that's all that matters. Me accepting that and what you do, that that's not what's truly important. What's truly important is can you accept what you're doing and the effort you're doing? I'm always I mean, you're I'm your father, right? I'm always proud of it, but you have yourself, and that's what that's the truly motivating factor. That's number one before me or your stepdad or your mom, like any of that, like you have to be proud of yourself before any of anybody else being proud of you matters. That's so and what does that mean to you? What like, yeah, like what is all that like what have you taken from from that piece about your day to data and and your goal of being the 0.6%? Gotta not find that like your your brand as a human is always gonna think like what's a way to not what's an like the excuse I can make to not have so that it's you have to train your brain to instead of making an excuse to not do it, make an excuse to get over that excuse. Right. Like make an excuse to make a path that goes around. If like there's a 10 feet of snow outside, you can't go upside and hit finding I don't know, taking like a little whiffle ball backing against the wall with a whistle ball, still doing the same as you can swing at a bat at a ball, right? And it's not gonna do any damage. Yeah, you hit a lift ball hard enough to break something, that's impressive on itself. The whistle ball can press things, right? But yeah, you can totally you can find something that can basement, whether you know to to do maybe it's extra weights that day or something, as you said, you know, kind of swinging, but you need to swing every day, and that's what is important to you. So finding the time is gonna be important, and for you as a business owner, you know, it's gonna be the outreach attempts, right? With the social contact creation, the follow-ups, all those things that it is easy to default to well, I didn't do it today because of X, Y, and Z. But ultimately, it does matter. And I we call it, you know, I called it with some other clients, I call it the Triumph 30, where first 30 minutes of the day, you have to use those first 30 minutes to do what is most important, right? Get a task off the list in the first 30 minutes, and then you're gonna feel like the rest of your day is a win. But if you don't basically take control of your time, give your calendar control, and you take it, and you're just gonna be controlled by your calendar, you're gonna be controlled by external circumstances. So you have to do what you want, and that's why I call the triumph. Take the first 30, 45 minutes of your day, look at your task list, do the task list of 30, 45 minutes. You know, after you've had your cup of coffee and gotten into the day, that's gonna be your most important time. And then once you do that, now you're gonna feel like well, that's a win. Uh let's go, let's keep going, and it's gonna motivate you to keep moving forward. And sometimes you it's those awkward things. I think a lot of people default into what's comfortable. Do you feel like you're in that? Do you do you try to stay in your comfort zone a lot? Oh, yeah. I'm a shy time, yes, yes, very shy shy. I mean, you've you've grown and and kind of expanded that a little bit, but what do you feel like is that reason why you want to stay in your comfort zone? Because it's comfortable, and it's like are you are you are you like afraid of doing something like wrong or being in a situation you've never been in? What is it that you feel like is keeping you in your comfort zone than stretching your comfort zone and doing some things that maybe you aren't necessarily comfortable with yet? Because it's like if you like when you go outside your comfort zone, it's gonna most sometimes it's gonna be amazing, sometimes you're gonna look fun to people, and it's like, do I really want that? And that's like it's one of the things with like the brain where like you want every you think that everybody like for you to be cool or good or whatever, you have to fit what everybody else is doing. So when you're out of your comfort zone doing something different, the your brain's gonna tell you, hey, this is like embarrassing because it's not right, like everybody else, right. And and I think you kind of hit a little bit on too much, right? It's because you're trying to fit in, right? You're trying to do what you feel the status quo is, and where that comes down to is that the status quo is just the average, right? And so the only way, and again, I feel like you've gotten that part of me, so I apologize for that. But that's where I was, you know. I I was in I was in the same boat, I didn't like going outside my comfort zone when I was a younger age. You know, I kind of stayed where I was, and ultimately what I've learned is that the more you stretch it, the more you do some things that are maybe uncomfortable, that becomes your new normal, you know, and yeah, sure, you may make a mistake, or you may find something where somebody may make fun of you once or twice. But one, who's the person making fun of you? More often than not, it's gonna be people you don't even know, anyway. Some random person, right? Or it's gonna be some people in school that you don't even hang out with and it doesn't even matter. But then what happens now in three months when you do that thing and you become proficient at it and you stepped outside your people are gonna be looking at you and they're gonna be like, Oh wow, I wish I could do that. I I saw the other creative example is Mr. Beast. You watch Mr. Beast, we watch Mr. Beast together. And so in high school, when he first started making videos, right? He was made fun of. Everybody looked at Mr. Beast, like, oh, look at that kid, like he's making videos for YouTube. Like, what an idiot! Like, but he's that's so funny, like uh you know, whatever. Now look at him. Who was right and who was wrong? Mostly everybody was wrong, everybody was wrong in the moment. They felt like they were right because YouTube video content creation wasn't the norm then, and they thought they were right in the moment when in reality he believed in what he wanted to do, his passion, and he made it work, and now everybody looks up to him to do that same exact thing. I there's probably some people from his class in high school that are like, Man, I wish I would have followed along. And he had some friends for there that are still working, and so you have to get and move past that fear or even caring, whatever people you know, because again, your internal motivation is completely different than everybody else in your life, right? And and where that as well is hopefully you don't have that same sort of feeling towards other people when you see them doing maybe something that is outside the comfort zone, and so I would really challenge you to be outside your comfort zone, and so like when you see somebody, and this is one thing that I'm still getting over, but I would like to challenge you, and maybe I can challenge myself to do more of this as well. But when you see somebody that you know, walk up to them and say, Hey man, just want to say hi, it's good seeing you, right? I sometimes have a problem with that. I did that, you know, I challenged myself, it was actually one of your hockey games, and there was a guy that I had you know played softball with a few years like years ago, uh, Matt, and his son was playing on the other team, and I'd saw him, and years ago, I would just like go out of my way to like you know, not not make eye contact and stuff, right? I would just be like, even though I knew the guy, but I noticed it, challenged it, and actually walked up and said, Hey man, how you doing? You know, what's new? And I put myself outside my comfort because that is also something outside my comfort leading networking group where I have to always meet people and talk to people that I don't know, I'm not really good all the time at small talk. So I have to do that, and I put myself in those situations over and over and over again. And so I would challenge you too to just anytime you see somebody that you know, just walk up and say, Hey man, it's good to see you, or how are things going? Just say hi. Like that is the first step of putting yourself outside your comfort zone. I think the second other thing that we've talked about in terms of your comfort zone is you know, and I think it was last episode where you said you don't want people to have to give up time or anything like that. Yeah, so I would say challenge yourself to just make the offer. Would you be open to you know, coming in 50 minutes early to help me get some strength? Your coach, even a scout, those things are what tell others that you're motivated, that you are dedicated to this. By just doing the minimum, that's what they just expect. That's the expect expectation. But being willing to put yourself out of your comfort zone to then go and ask for that that extra support, that extra work, that extra training, that's what shows others that you're willing to do it, and that's what's actually gonna make you stand up for by doing that kind of stuff. So, but yeah, so it's great. I mean, it's been an hour. All right, yeah, time time has flown. Uh, is there anything else I know? You know, obviously you're back to school, so we won't be here, but I'm sure over the weekends will be or over the summer when when we have you on Fridays, we'll do more. We'll come back on early Friday morning. Friday morning game. You know, you'll when we're when we're traveling in the hotel room, we can we can do it. But is there anything any other question? Like you had a great question last week's episode I thought was really good. But like any other huh?
SPEAKER_02The game of life?
Comfort Zones And Simple Networking
Ambitious Goals And Platform Offer
SPEAKER_01No, well, the question about like kids in your class that are talking about they want to potentially kind of start something, but their parents are telling them no, you know. And but so anything else that, and if you haven't seen that, and it was a great question, JJ asked that. Go look at last week's episode. I think it was really I thought it was a really good conversation on different aspects, including AI, including kind of support. But that last question you asked specifically was you know, the kids in this class are younger generation and they want to potentially you know kind of go into business, but they have family members that don't understand it or that are telling them they shouldn't, that's a bad decision. What would we say to them? And there is a few choice words in there, but other than that, in a nice way. So other than that, uh go listen to that episode from last week. But for yourself, was there any any other questions that before you go back to school or anything else like that you wanted to ask in terms of business or in terms of things that you and maybe some other people from your marketing class are talking about or business have talked about? Anything that comes to mind? Don't really like think of where I'll talk about it. Okay, but and then how about today's what one thing that you hope somebody watching this or listening to the replay, what's one thing that you hope they take away or that you're taking away as well, what's one thing you're taking away to take back right to your mom's house and to your everyday life? What's something that you're taking away? I'm taking away something I'll take away. Yes, okay. So the thing I want to take away is it's gonna be sport-related, right? But coming up with that excuse to not let the excuses stop you from doing if that makes any sense. That was the way too many kinds of ways. But you're but coming up with a class, then that's a very one an alternative to get around the the first excuse. Yeah, and this is gonna take practice, trust me, it's gonna take practice. So the first thing is you need to have that 0.6% more places to come, right? Because if it's just on your phone and you don't have your phone in front of you, that's not that first, I guess, as you call it, excuse is an excuse. Because if you start thinking of an excuse and you see that number, that should prompt you the more you see it in your head. No, no, no, that's my excuse to not let myself give myself an excuse. And so you have to have it, you have to have that in more places than just the background of your phone. And so, and then that's gonna help you get over it and and make right that alternative option for yourself if the first version that you wanted to do doesn't happen. So that's that's gonna be a good is finding that alternative, finding that workout, stop making excuses, and that's ultimately you stop if you see yourself, yeah. So if you're telling yourself, oh, raining out no, no, no, that's cute. I can't do that. What can I do instead? That's what you ultimately would find for yourself. But so then that's for your for you and obviously baseball and everything. But what's something you hope like a business owner or even somebody watching like clip or anything? What's something you hope they walk away with from today's episode? If you have a goal, take that goal and put it everywhere so that you see that goal. Like you literally just took it out there today. Literally, it's like I was gonna say take that goal, put it everywhere, so that when you try to make an excuse, you see it and redirect your mind to not make up that excuse and go do it anyways. Right. Or come up with an alternative that's gonna work. The same, like work the same part of your brain if you're bringing something, work the same part of your business if like somebody caught off sick or something of like last minute, like you want a replacement for them that day, like coming up with something that you'd be able to replace them for that day, or something like that. Or if you have a goal on like, hey, I want to become a hundred million dollar business by the end of the year, like put that everywhere so that whenever like you wake up like the morning or something, and you're like, Oh, I don't want to do this, you see that and you're like, I want to do this, well, I'm gonna go anyway. Right, it's gonna motivate you. The goal is that it gives you a reset mindset when maybe you're gonna mindset, and and I love$100 million business. Ultimately, you know, people say goals, they typically use I don't know, they ever taught you the SMART acronym in about goal setting in our school. Yeah, and they told you what SMART goals mean in your I just slightly heard of it. Okay, so so the the actual acronym is you know, S is for specific, right? So you want to have it a specific goal so that you can actually know what you're heading towards. M is measurable, so it's gotta be something that measurable. You don't want to just say I want to have one revenue or I want to get more clients. You can't measure, right? It's got to be specific and measurable. You can't say, Oh, the culture needs to be better in an organization. Like, how do you measure that? You can't right, you can't measure for what you say, you don't have satisfaction scores or something to go up x percent. That's what's gonna be the result of culture. So you need it to be measurable. Now, a I'm gonna come back to because it's one I don't agree to, but um, R means it's relevant, so it's gotta be relevant to where you're headed, right? Your path, your goal, your destination in in business. Otherwise, why even set the goal? So it's got to be relevant, and then T is for time, so you have to have some sort of time restriction to the goal. You don't want to just be open-ended. So typically it's gonna be like a quarterly goal or an annual goal or like the next three-year goal, but there needs to be some sort of time restriction on it that you give yourself in order to meet that goal. Now, let's go back to the A and then we'll wrap this up. A in the actual acronym stands for attainable, right? So they want it to be something that you can't reach. However, I disagree with higher, so you don't go for it. Right. So the only time I agree with a the A as an attainable is if you are an employee and somebody is asking you, hey, what do you want your annual goals to be? And that goal specifically ties into like your your bonus for that year or something like that. Then yes, you can reach it, yes, leave it as attainable. However, you want to see you want to put it higher than what you think you could actually get to so that you work harder and harder so that you could get progressively better overtime. Correct. And so I to use that too ambitious. So you want it to be smart, measurable, ambitious, relevant, and time restricted. And as you just said, JJ said exactly why you want something that's going to push you outside of your comfort zone, make you think differently to reach that goal. And here's the beauty of setting an ambitious goal is even if you don't reach that goal, okay, you've failed probably higher than you would have set an attainable goal for. So you still win when you like feel that you're losing, but you're not losing because goals aren't necessarily like end all be. Like if I say I want to make twenty thousand dollars a month, that's not where I want to end, right? Right. I want to be a million dollars a month, so it's like that's just a stepping stone. So, yeah, if I get 20,000, great, right? But that's attainable, you know. I want to set my goal at a million dollars a month, and what do I need to do differently in order to get there? And then in a quarterly goal, you break that down into smaller goals. Maybe the next goal is you know, an ambitious would be a hundred thousand dollars to go from twenty to a hundred thousand. Well, if you were thinking of an attainable goal, I would probably say, well, let's go to 30. That's gonna be a minus 30,000. That's attainable. But if I set it at 100 and I got to 50, did I win or did I lose? You won't, because you were you thought you were only gonna get to 30, but you got 20 kids more. Exactly. So now I'm at 50. You wanted to get 100, exactly, and then the next next ambitious would be 250 or 200. And now I may fail at 150, or not failed, but maybe I by the time the time is up, I get to 150, not 200. But my attainable from would have been I would have only been at 50, maybe. I would have gone from 30 to 50, would have been my so I'm still$100,000 more by missing my goals because I set them as ambitious and I had to think. So that along with everything else we talked about in this episode, I think is really important. But ultimately, as JJ was saying, your motivation has to come from a tag team on what he was saying to your takeaway. Excuse me, your motivation has to be internal, it cannot be external. So if you're looking for an advisor, you're looking for a coach or a mentor or whatever that you feel is gonna be like, oh yeah, this is gonna put me over the edge, and you don't have the internal motivation motivation, you're just gonna waste money. And I'm telling you that as an advisor, as a mentor, because I can't force you to do anything as an advisor, I can point you in the right direction. As the adage says, you can lead a horse to water beat and make a drink. You have to have an internal motivate motivation to want to make it work, and what is that? And whatever it is, it's got to be strong enough to make you think differently and put you outside of your normal day-to-day activity, right? You took the first step, you put it on the back of your phone. Would you say that that has or has not been motivation enough for you to think differently? I mean, has what has it? Action. How about action differently? Has most okay, but what you need to do. So, like, yes, it's changed a little bit, but has it has it been enough to make you action in a way that's gonna get you outside of the normal? Probably not. Okay, well, it's not is it probably not or not? Like, would what would you have to be honest with me? Okay, there you go. This is an honest moment. You have honestly said no, right? And now you take that and you say, Okay, I'm honest with myself. What do I do? And you look at all those opportunities, and that's when you can correct it, right? And again, this is that this is that moment, right? This is those those times where you learn from it. Okay, it's not a failure, okay, it's never a failure. Failure is only when you stop moving, when you stop learning, you stop growing. This is an opportunity. I hope you see that. I hope you're not feeling like we're attacking, right? Okay, good, good. So these are these are the times where you get to say, okay, what did I do? What can I do differently? You know, and then you let and this is where hopefully now you can also use this to teach other people around you the same thing because that's also what's gonna make you a better teammate, it's gonna make you a better leader in the future, it's gonna make you a better, you know, if you get to it sports agent, right? That'll make you a better agent. You can teach the all the people are in the oven as as sports, you know, athletes, all the lessons that you know that you've done that yourself that you need to. So love it. And so, with that, I hope you guys have a wonderful day. For those of you who don't know, uh, we mentioned it last week. We're doing we are in a point now for our founding member access to our Triumph Business Solutions Intelligence platform. And so this is a platform I put together, well over 20 tools now. 21. 21. It's got 21 tools, but we're adding to it constantly. Um, so it's a founding member, you get access to it seven-day free trial before you have anything, but then after the seven days, you get access to it at a$300 month saving. So it's a crazy good deal right now. And you get access to all 21 tools, uh, which includes like a proposal writer, an equipment writer, you know, AI skills. There's an Ask Dave, so you can actually have a phone call with me. So I think that's a pretty cool, interesting tool that's in the software as well. But it learns who you are as a business owner and helps you specifically. It's not just generic AI tools that are there to help you. It actually basically learns the business owner, learns what you do, uh and then brings that into context as it's helping you create social content, create a social plan, build out descriptions and employee performance. And there's way more uh tools in there that we can talk about here. But if you're interested in that, the link is in this link down below here. Uh feel free to go there, chat about it. I'll also drop it down below in the description as well. So if you have any questions, feel free to reach out, drop questions down below. If after the show, if you're watching the show and you have questions, drop it or shoot us an email in the email in the comments. We will get you an answer back. Our goal is to support you as a business owner to help you overcome whatever it is that you're going through. So I hope you guys have a wonderful and amazing day engaging. Thanks for joining me again. I look forward to having you over the summer. Yeah, these last two episodes are pretty cool. Uh so we'll have to do we'll definitely do more of it. Or we just you know, later on, we we do some recordings and over the weekends or whatever we recorded or something. I don't know. But I I think it was a good conversation. Hopefully, you enjoyed it. Uh, any last minutes, thoughts? Well, I believe no. No. All right. Well, for you watching, we love you. Thank you for being here again. If you if there's something you got from today's episode, share down below what it was, so we can do more of that in the future. And then do all that fun groom these stuff. Give it a like, give it a you know, make sure you're subscribed so we post one of these. We go live every single Friday morning, as well as feel free to share this with the network. We love you. We hope you have a wonderful, amazing rest of your week. But until then, hope you have a good one. We'll see you. See you in the next one.
Podcasts we love
Check out these other fine podcasts recommended by us, not an algorithm.